Bridget
Director of Business Development  Independence Minnesota Tom is Offline 0 | 499

Summary

Responsible for launching a new, multi-year sales strategy to acquire new accounts across 13 states. Created and executed innovative marketing ideas to open doors with C-level executives in middle market and enterprise accounts.

Experience

  • Developed an extremely successful, highly targeted contact marketing campaign utilizing a series of email, in-house video and uniquely personalized mailing and incentive gifts to generate a 10% response rate.
  • Crafted proposals and brought in two major deals projected to generate 4.9MM in revenue ANNUALLY to Inworks.
  • Redesigned and administered Salesforce to better suit our unique goals and objectives, then rolled out to sales team.

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