Ashley
Marketing Manager  Saint Paul Minnesota Katie is Offline 0 | 189

Summary

Handled all social media, creative, and branding needs for a local brewery.

Experience

  • Create a marketing plan with focus on both taproom offerings, off premise sales, target customer profiles, and rebranding efforts

  • Revamp website by updating the link framework, photographs, and information weekly

  • Generate a weekly email marketing campaign

  • Run 3 different social media outlets, copywriting all posts, photographing and creating video content, responding to comments and messages in a timely and professional manner

  • Reach out to community organizations for sponsorship opportunities

  • Run events from the planning phase to day-of event operations

  • Manage all advertising work online and through media outlets such as Google Ads and independent podcasts

  • Design all beer labels for in market and taproom only releases

  • Create the logos/design for all merchandise, keep inventory of these items on a weekly basis

  • Generate a year-long marketing budget

  • Wrote and distributed a brewery profile to send to distributors, liquor stores, etc.


Details

  • Salary:
  • Date: December 13 2021
  • Location: Saint Paul, MN

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